Search: Site   Web

OMG! That's not what I meant

We've been exposed too long to social media and texting shorthand.

That thought occurred to me as I poured shredded wheat into a breakfast bowl and noticed in bold letters on the box “0mg sodium.”

Maybe it was too early in the morning for me, but I had to look twice to ensure I wasn't reading a warning label for an ingredient that would elevate my blood pressure.

Turns out what looked like the letter O was a zero and the “mg” referred not to the almighty, but to “milligrams.”

I wonder what companies do if they have acronyms for names that end up as texting lingo. A Google search will turn up at least six that go by the initials IDK — better known to texters as “I don't know.”

That might not be the best way to present themselves to a potential customer.


See archived 'Opinion' stories »
 


Brave Soldier
50% Off Men's Performance Skincare Essentials Gift Set
Weather
Businesses
Coupons
NWS Yuma - Fair
87.0°F
Fair and 87.0°F
Winds South at 12.7 MPH (11 KT)
Last Update: 2013-06-13 22:20:18
ADVERTISEMENT 
Event Calendar
Featured Events

 
  • Find an Event
ADVERTISEMENT 
Poll
Lottery