Business Columns

Super Bowl no longer a single-screen event

BY JENNIFER VANSTON - DIGITAL CANDY

Super Bowl 2012 is starting in a few hours and the excitement in the air is electric … literally.   Larger than ever before, the behavior of the nation has changed from the traditional Super Bowl party sitting around a large-screen TV to... Full story

YPG enters new year at highest work level ever

The U.S. Army Yuma Proving Ground has been a fixture of Yuma County for nearly 70 years, starting operations in 1943 as a mechanized infantry training center and test site. Ensuing decades saw the proving ground grow both in complexity and size. Toda... Full story

Trim costs for your business in the new year

With a new year under way, there has never been a better time for Yuma businesses and other non-residential establishments to begin saving money by signing up for Arizona Public Service-sponsored energy efficiency programs.In 2011, many Yuma-area bus... Full story

What is site selection?

Generally speaking, to find the most appropriate site for a business from an economic and operational perspective. Varying approaches range from holistic analysis that considers the best region for a firm to locate based from a long-term strategic pe... Full story

Customer service more important now than ever

BY JENNIFER VANSTON - DIGITAL CANDY

Readers of my column may remember my family and I spent this past Christmas Eve on the Grand Canyon Railway Polar Express in Wiliams, Ariz. On our journey home, our Polar Express Christmas Eve bells were taken from our car. Heartbroken, I contacted ... Full story

Customer service vital in a social-media world

BY JENNIFER VANSTON - DIGITAL CANDY

Readers of my column may remember my family and I spent this past Christmas Eve on the Grand Canyon Railway Polar Express in Wiliams, Ariz. On our journey home, our Polar Express Christmas Eve bells were taken from our car. Heartbroken, I contacted... Full story

Apple joining in education's e-book revolution

BY JENNIFER VANSTON - DIGITAL CANDY

As an instructor I have seen an amazing shift in teaching and learning approaches through the years. While it’s known college textbooks are incredibly expensive, you may not know that high school books are often equally expensive. In an econo... Full story

Electronics show touts social trends

BY JENNIFER VANSTON - DIGITAL CANDY

Every year I anxiously await the Consumer Electronics Show (CES) in Las Vegas. Whenever I am unable to attend, I voraciously read every review and article about the latest and greatest technology. During the digital revolution we are in, we are seei... Full story

BBB names top scams, introduces resource

BY MYRIAM CRUZ - SPECIAL TO YUMA SUN

Better Business Bureau investigates thousands of scams each year, from the latest gimmicks to those that linger for decades.To increase the public's awareness, BBB's new Scam Source (www.bbb.org/scam) provides comprehensive resource on scam investiga... Full story

Digital detox destination

BY JENNIFER VANSTON - DIGITAL CANDY

A question for my readers: Could you go on a seven-day getaway on a tropical island and leave behind your cell phone, smartphone, tablet or laptop? No access to the Internet, texting, Facebook, YouTube, Twitter, Linkedin or, dare I say it, television... Full story

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